RETREAT MARKETING
OUR RECIPE FOR SUCCESS
STEP 1
Retreat Marketing Pack
​
Once you've confirmed your retreat, we'll equip you with a wealth of marketing material to reach your students with.
SETTING UP YOUR RETREAT MARKETING PACK
​
Shoot us your bio and photos.. and we’ll equip you with eye-catching, visual marketing material. Your custom-made Retreat Marketing Pack includes:
-
Big Poster (A3)
-
Double-sided Flyer (A6)
-
Branded images
-
Facebook event & cover photo​
-
Online event page
WHAT WE NEED FROM YOU
Full Bio
Any length. Include links to your website.
​
Condensed Bio
Max. 350 - 400 characters including spaces. Keep it short but sweet.
​
Retreat description
Max. 350 - 500 characters including spaces.
Describe your unique vision of the retreat, what students will experience and how it will benefit them.
​
Photos
3–8 high resolution images.
Try to include an assortment of landscape/portrait, close/mid/wide shots and yoga/casual themes.
Logo
Your logo (with no background) in .png file format (in both a black and white version).
​
Graphic design
Select one of the templates below to accompany your marketing material.
GRAPHIC DESIGN
SELECT YOUR FAVOURITE TEMPLATE
Click to view
STEP 2
Retreat Marketing Strategy
With all this great marketing material at your fingertips, it's time to put the word out. Below is a step-by-step timeline to help you make the most of this valuable content.
PART A
PRE-RETREAT CAMPAIGN
2-3 months before opening registrations
​
-
Connect with your audience by sharing more about who you are and what you’re about.
-
Build a Thailand buzz by sharing fun articles and images from our Social Media Marketing page.
-
Included in your Retreat Marketing Pack is a beautiful event banner - use it when setting up your Facebook event (and add us as a co-host).
​
-
Entice your audience by sharing half-day itinerary highlights - accompanied with branded photos from your Retreat Marketing Pack.
​
-
As you build trust, gradually invite your audience to join your exclusive, VIP Waitlist.
PART B
OFFICIAL LAUNCH
7-11 months before your retreat start date
​
-
Create a “Super Early Bird” offer to incentivize your VIP Waitlist to “book now”. This includes free class passes or discounts on your local events.
-
We've equipped you with a custom made poster and postcard (in web and print quality) - share them with the world!
​
-
Keep your students informed by directing them to our FAQ.​
​
-
Share testimonials and dreamy destination videos from our YouTube channel.
​
-
Your online event page includes a detailed itinerary and booking platform - direct all traffic there!
We've got your back
Planning a retreat is a lot of work - but we make it easy!
WORKING TOGETHER
While you're out there promoting the retreat..we’ll handle the rest, including:
​
Bookings and Payments
We’ll manage student bookings, waivers and payments through our secure platform.
​
Communications and Logistics
Once your students register for the retreat, we’ll be in touch with them to answer any questions, help them prepare for the journey and coordinate their airport transfers.
​
Ground Support
From the moment you land, we’ll be right there with you - ensuring all aspects of the trip run smoothly from beginning to end.
SOCIAL MEDIA TAGS
Remember to connect with us on social media platforms so we can help amplify your reach.
Youtube
Loaded with high quality, content rich videos featuring our destinations, testimonials and more!
http://www.youtube.com/c/Thailandyogaholidays
Create an event – or a group. Then add us to the conversation!
https://www.facebook.com/thailandyogaholidays
Keep your audience engaged by sharing our repertoire of eye-catching photos.
https://instagram.com/thailand_yoga_holidays
​